Japanese gadget maker CIO has announced its third wave of Amazon Prime Day deals. This time the spotlight is on its "spiral" cables that coil up on their own thanks to built-in magnets, along with its silicone cable lineup[1]. Lifestyle items such as a heated eye mask and a bath speaker join the sale as well, with discounts reaching up to 25% off. The early access sale begins on July 7, 2026.
Sale Period and Eligible Items
The earlier "Prime Day early access sale" runs from July 7 to July 9, 2026, and the main "Prime Day" event runs from July 10 to July 13. Sale prices apply throughout both periods, but each deal ends once stock runs out[1].
The centerpiece of this third wave is CIO's popular silicone cable series. Cables are everyday consumables, yet they quietly cause frustration through tangling and awkward storage. This lineup aims to solve those pain points with magnets and silicone sheathing. A full list of eligible products is available on CIO's dedicated sale page[2].
A Range of Magnetic "Spiral" Cables
At the heart of the series are the spiral cables, which extend with a quick pull and coil back into a spiral when released. Because the entire cable clings together magnetically, it stays neatly stored without a cable tie[1].
The USB-C to C "Flex Spiral Cable" is 1,780 yen for the 1m model at 10% off, and supports PD fast charging up to 240W. Data transfer runs at USB 2.0 speeds of up to 480Mbps, and it comes in three colors: black, white, and purple. The flat-shaped "Flat Spiral Cable" 1m is 1,680 yen at 15% off, while the "Spiral Silicone Cable" with its supple silicone sheathing is 1,780 yen at 18% off for 1m and 2,080 yen at 16% off for 2m. The standard "Spiral Cable" is 1,680 yen at 15% off for 1m and 1,880 yen at 25% off for 2m, the steepest discount in this lineup[1].
For video, a spiral-shaped HDMI cable also makes an appearance. It supports HDMI 2.0 with transmission up to 4K60Hz (18Gbps): the USB-C to HDMI 2m is 3,280 yen at 18% off, and the HDMI to HDMI 2m is 2,480 yen at 17% off. It suits anyone who wants to tidy up the cabling around a PC or game console[1].
Cables With a Display That Shows Charging Status
For those who want to check charging at a glance, CIO offers cables with a built-in display. The "Touch Display Cable" visualizes not only wattage (W) but also current (A) and voltage (V) on screen, priced at 1,680 yen at 23% off. It also features a soft silicone sheath[1].
The higher-end "Display Silicone Cable" handles up to 100W and can charge not just smartphones but also laptops such as the MacBook Pro, Surface, and Lenovo models. Keep in mind that 100W fast charging requires a separate AC adapter rated at 100W or more[1].
Silicone and Magnetic Standbys
If you value simple, everyday usability, the standard "Silicone Cable" is another option. Its tangle-resistant silicone sheath supports fast charging and has cleared a 30,000-cycle bend test. Two connector types are available: USB-C to C and USB-C to Lightning[1].
For those who want to cut down on plugging and unplugging, the "Magnetic Silicone Cable" is handy. Leave the magnetic tip inserted in your device, and you can attach or detach it simply by bringing the cable close, switching instantly between multiple devices. It supports 100W output and a pogo-pin design, and comes in two versions depending on whether it has a charging-status display[1].
Notable Items Beyond Cables
Beyond cables, two products that make daily life more comfortable are also on sale. The cordless "Heated Eye Mask" is 4,280 yen at 22% off, offers three temperature settings, and weighs only about 100g including the battery. Pair it with the humidifying pad and it gently warms the eyes with a steam-like heat[1].
The other item, the "Portable Bath Speaker," is a waterproof portable speaker with IPX7 rating, priced at 4,980 yen at 17% off. Thanks to a built-in magnet, it sticks directly to metal surfaces such as a bathroom wall or refrigerator. It supports wireless charging, so even when wet you can wipe it and charge it right away, and it plays for up to about 8 hours on a full charge[1].
Summary
CIO's third wave of Prime Day deals covers a wide range, centered on magnetic spiral cables and silicone cables, extending from high-function display cables to lifestyle gadgets. Discounts reach up to 25% off, with the early access sale starting July 7 and the main Prime Day event beginning July 10. For anyone looking to rethink their cable storage and charging setup, it looks like a good time to consider buying in bulk.
出典:https://prtimes.jp/main/html/rd/p/000000669.000043212.html
